WPS launches MedEncentive digital health pilot; first trial to be sponsored by commercial health insurer

MADISON, Wis. and Oklahoma City—June 4, 2020In light of the COVID-19 pandemic, WPS Health Solutions, a leading not-for-profit health insurer in Wisconsin, and MedEncentive, developer of a breakthrough digital health service, announced a partnership today, to conduct a pilot of the MedEncentive Mutual Accountability and Information e-Therapy (e-MAIT) Program. The purpose of the pilot is to demonstrate the program’s health-improvement and cost-containment capabilities to health insurers, researchers, policymakers, and the general public.

Starting immediately, a subset of WPS’ employee health plan will be covered by the e-MAIT Program. Health and cost outcomes from this covered group will be compared to the balance of the WPS employee health plan, in a multiyear controlled trial.

"The COVID-19 pandemic is transforming how health care and health insurance will be delivered. Part of this transformation is the acceleration of digital health. MedEncentive has developed a promising digital health solution that we believe will improve health and lower costs. WPS is committed to being a health insurance leader in the post-COVID-19 era, and it is for this reason that we are proud to be sponsoring this important demonstration with MedEncentive.”

John Stephens, Chief Strategy Officer of WPS Health Solutions

In a five-year study, recently published in the peer-reviewed Journal of Medical Internet Research and certified by the Validation Institute, the e-MAIT Program was found to be associated with significant reductions in hospitalizations, emergency room visits, and per-capita expenditures, which produced a large return on investment for the health plan sponsor.

“As the first controlled trial sponsored by a commercial health insurer, this pilot is an important step toward our goal of widespread and universal adoption of our program,” said MedEncentive CEO Jeff Greene. “WPS is to be commended for its leadership and commitment to excellence.”

About MedEncentive LLC

MedEncentive offers a health-improvement, cost-containment service to employers, insurers and governments, based on the Company’s web-based and mobile-enabled incentive system. This patented system, called the Mutual Accountability and Information Therapy (MAIT) Program, has been proven to improve health and health care, and lower costs, an objective often referred to as the “Triple-Quadruple-Quintuple Aim.” What makes the MAIT Program unique is how it offers financial incentives to both patients and doctors for holding each other accountable for assimilating “information therapy.” To learn more, visit medencentive.com.